The rich cultural heritage of the Municipality of Echague, Isabela was on full display in a youth forum organization by forty-two (42) BS Tourism Management students from the College of Tourism and Hospitality Management, which organized the Youth Heritage Forum entitled 鈥�Paddarafung LikHabi: Mga Hiyas ng Nakaraan, Gabay Tungo sa Kaunlaran”. Held on November 30, 2024, at the San Fabian Amphitheater in Echague, Isabela, the event aimed to foster unity among Yogad Ethnic Minority Group students, instill pride in local heritage, and cultivate a deeper appreciation of culture while simultaneously developing entrepreneurial and marketing skills.
Part of the academic requirements of the students, this service-learning project was spearheaded by Sikhay Studios of class 3TOM5 in collaboration with the 国产吃瓜黑料一区二区Sentro Turismo, the 国产吃瓜黑料一区二区Simbahayan Community Development Office, and Intenzyc. The forum featured a series of enriching activities, including a Rattan Culture Seminar and Workshop facilitated by the Echague Rattan Weavers Association, a Marketing and Entrepreneurship Seminar led by Mr. John Jerick C. Santos, and a Contemporary Dance Workshop conducted by Intenzyc.
Municipal Tourism and Cultural Arts Officer Mr. Louie Simbi underscored the significance of preserving local traditions such as rattan weaving, highlighting its potential to establish Echague as the weaving capital of the Philippines. 鈥淥ur traditions are the foundation of our identity,鈥� Simbi remarked. 鈥淏y passing these skills to the next generation, we not only preserve our culture but also create opportunities for economic growth.鈥�
The hands-on rattan weaving experience led by Ms. Sally Montalban of the Echague Rattan Weavers Association was an interactive workshop that allowed 21 senior high school students from Do帽a Magdalena H. Gafud High School, Echague National High School, and Ugad High School to immerse themselves in the intricacies of this traditional craft, gaining valuable insights into its cultural and economic importance.
The event was conducted as part of the academic requirements for the course THM 52019: Introduction to Meetings, Incentives, Conferences, and Events Management, facilitated by Asst. Prof. Maria Concepcion A. Ang. This initiative exemplified the integration of theoretical knowledge and practical application, enabling students to contribute meaningfully to their community while enhancing their professional competencies.
The Youth Heritage Forum is a testament to the power of youth-led initiatives in bridging cultural heritage and modern skills. Through projects like “Paddarafung LikHabi,” students not only celebrate their roots but also pave the way for sustainable development anchored in local identity and entrepreneurial innovation.
